The irony of getting press on your own is that while you have to be a shameless self-promoter to get it done, the press, media and reporters typically loathe shameless self-promoters. SO. How do you do it in a way that just makes you likable, smart, the best candidate to choose, an endearing business owner who would be grateful to be featured?
But publicist Melanie Vesey DOES know, because she can’t stand that ick factor either and works with countless musicians, artists and small business owners who either have no clue how to make themselves more visible to their public much less the press, OR, are going about it in a way that shows ambition and resolve – but lacks strategy.
Get this nut cracked already!